Director of Alumni Relations
Hiring Timeframe
2-4 Weeks
Experience
Senior-level
Location
On-Site
Benefits
401(K) Matching
Dental Insurance
Health Insurance
Paid Time Off
Vision Insurance
Job Description
Lead, develop, and standardize alumni engagement strategies across all facility-level programs within a premier substance use disorder treatment organization. The Director of Alumni Relations works in close partnership with facility Alumni Coordinators, Business Development, and Marketing teams to elevate alumni outreach, manage digital and social media campaigns, and foster long-term connections with former patients. This strategic leadership role establishes unified programming frameworks, trains local teams, and drives brand visibility while upholding strict healthcare marketing ethics and HIPAA compliance
Job Responsibilities & Requirements
Key Responsibilities:
- Strategic Leadership & Frameworks: Provide strategic direction and support to facility-level Alumni Coordinators; build standardized alumni engagement frameworks, toolkits, and best practices adaptable to local facility needs.
- Cross-Functional Collaboration & Training: Partner with Business Development and Marketing teams to execute creative campaigns, newsletters, and social media initiatives that raise brand awareness; coach and educate local teams on content guidelines and engagement techniques.
- Content Planning & Digital Engagement: Guide messaging, digital strategy, and creative concepts across social media platforms, alumni newsletters, and event outreach to drive long-term alumni connection.
- Regulatory Compliance & Ethics: Ensure all alumni communications, social media campaigns, and marketing strategies strictly adhere to HIPAA privacy laws, ethical healthcare marketing guidelines, and substance use disorder regulatory standards.
Requirements:
- Education: High School Diploma or GED required (Associate degree preferred).
- Experience: Minimum 3–5 years of related professional experience in alumni relations, community engagement, digital marketing, or healthcare communications (5–8 years preferred).
- Digital & Regulatory Expertise: Deep working knowledge of social media platforms, digital engagement strategies, HIPAA regulations, and ethical healthcare marketing practices.
- Core Competencies: Exceptional project management, coaching, and cross-functional leadership skills; ability to influence outcomes across teams without direct supervisory authority.
- Travel: Willingness and ability to travel up to 50% locally/regionally for facility support and event representation.